Role Description This full-time, on-site Russian Speaker – Social Media Specialist role is based at Plekhanov University in Dubai. The specialist manages the university’s social media channels in Russian and English, including planning, creating, and publishing posts aligned with the communication strategy. Daily responsibilities include monitoring social platforms, engaging with followers, responding to inquiries, and moderating comments to uphold brand reputation. The role involves coordinating social media campaigns for events and programs, analyzing performance metrics, and preparing reports with recommendations to improve reach and engagement. Collaboration with marketing, admissions, and academic teams is required to source content, maintain consistent messaging, and ensure that social media supports broader university goals. Qualifications * Strong social media management skills, including content planning, scheduling, and community engagement across major platforms. * Excellent written and verbal communication skills in Russian, with good proficiency in English for internal coordination and content adaptation. * Ability to create clear, compelling, and culturally appropriate content tailored to prospective students and university stakeholders. * Basic skills in social media analytics and reporting, with the ability to interpret data and propose actionable improvements. * Familiarity with digital marketing concepts, including audience targeting, brand positioning, and campaign execution. * Attention to detail and strong organizational skills to manage multiple campaigns and deadlines simultaneously. * Comfort working on-site in a multicultural academic environment and collaborating with cross-functional teams. * Bachelor’s degree in Marketing, Communications, Media, Languages, or a related field; previous experience in social media or digital communication is preferred.